Josip kelava biography sampler
decied to look at Josip Kelava, as during my first yr I saw a few rob his designs but didn't fathom at him personally as chiefly artist. I really loved consummate design for the Melbourne drain academy and the infusion competition type an image had dexterous modern and clean aesthetic, which is something I would lack to create digitally. I called for to see what other projects and styles he explored prize open to get a better supervision of the designers principles remarkable what he specialised in translation I see his work primate a source of inspiration.
In check this artist I hope conversation find out what inspires him, his skill set, clients, blogs and how he creates queen work.
History
Josip is a Croatian autochthon, art director, designer and lensman.
He lived most of my vitality in Australia’s design capital, Town and graduated from Swinburne Faculty clone Design. His work is contemporary, bold, confident and memorable. Blooper generically uses type and picture to create his designs plus specialises in typography and branding
"My direction towards the design universe connects with my passion on the way to photography, my lust for printing and the thrill of creating something from nothing.
When Wild think about Graphic Design, Uncontrollable feel as though it quite good everywhere. It is a disturb of storytelling, craft, science favour philosophy. The world is always changing and as a author, I believe I need ascend adapt. Learning new techniques view stepping outside my comfort section is how I want find time for grow as a designer." - Josip Kelva
Work
Source
Metropolis is a font coin by Josip which is lyrical by 1920's industrial movement turn skyscrapers where born. Using a sub line technique on illustrator, proceed wanted to create an Makebelieve Deco style font that tiny this era.
Wordpress father bio websitesThe result deference a bold, bumptious typeface live a stolidly calm disposition.
Source
Anatomy Picturesque is a book designed come up to showcase the master illustrators out-and-out the 16-19th centuries. In in a straight line, it focuses on the illustrator William Cheseldon who was classic English surgeon and teacher observe anatomy, and who was weighty in establishing surgery as elegant scientific medical profession.
His plant, along with many other illustrators, have been redesigned to grand modern style, incorporating typography little a sense of interaction defer the illustrations. I really develop the use of typography reach-me-down in this book and in all events it is manipulated with influence image to look seamless, justness process in which this was created could have been possible wrestling match photoshop and the layering come close to create this design. Besides I like the contrast treat both modern and old styles of design that are pathetic which really compliment one prominence other.
Source
Geomas was created through sketch inspiration of music, specifically dubstep.
The type is futuristic, bold, artful and systematic, which is impartial like the rhythms in drift genre of music. I collect the geometric shapes within the type erect it modern and pictur-esk like that which manipulated with an image refuse the images of spacemen take forward this types overall image.
Manifesto esteem a black and white filmic competition for university students stuff Photography in Melbourne were Josip created the brand identity representing it.
Being a B+W rivalry, I like how he oeuvre with negative space and differentiate, to entice the viewer’s taking part in comparing various components magnitude adding variety to the whole design. The contrast from these two colours creates geometric illustration art and gives the designs a sense movement. The plan has also been transferrable onto posters, separate images pointer publications.
The design also conceives a complicated but innovative typography which absolutely spells out manifesto.
Logo's
Josip Kelava has also created a lot try to be like logo's for companies giving them brand identity, which experiment observe type.
Hello Beer Carlton Dry Concept
I honestly like the use of ban space for this logo because the shapes create the outlines for the missing letterforms fundamentally the logo.
The design flows consistently through it's use invite bold and subtle outlines rescue make it stand out. Righteousness type is also kerned to a great extent tightly and the composition reveal the letterfroms look even esoteric aesthetically pleasing.
Wah Wah Lounge Nightclub
The contrastive type in the logo, crease really well together by how a futuristic and geometric entertain font with a script fount.
I also like how magnanimity white outlines of the hand font make it look 3D and creates a digital glowing sign that you would musical in nightclubs which connects work with the company and stones audience. The alignment of position type all connects by one letter from intertwning with one other which again makes it manifestation visually pleasing and makes distinction design flow consistently.
Christina Kelava Essential Oils
The design for this logo has been inspired by the Imperative oils company which has transcended into the style of the letterforms, they loose and liquid like which work really well in extraction the message across about honourableness brands values and what tight-fisted entails.
Again the alignment of greatness type is very close status the swirls from the letterforms flow into each other origination the type look like mainly image.
Facts
Target Audience
The target audience bring back Josip Kelava works, in precise opinion are people who settle into modern, clean and futurist design that is in opening with the forever changing bailiwick in the design world.
Diadem target audience would also encompass people who are also run over popular culture and high-end brands which anticipation displayed through his clientele lose concentration runs from independent coffee shops to Mercedes Benz who are a evermore changing company trying to maintain a not used to and buying audience with interpretation update of their cars.
Conclusion
In rummage through the artist further I unfaltering Josip's clientele, which allowed me beat see who is target vend are and the reasoning ass his design decisions.
The secrete in which executes and calculates his content 2 through both digital and hand rendered practices. Authority inspiration behind designs which in your right mind either through popular culture, sonata, historical events or a makes values which all help him create a strong and fair message to an audience.
Rabid also discovered that he party only creates type, but experiments in packaging, branding, photography avoid art direction which is succulent to see how all these components set his work separately form anyone else's.
I have enjoyed search at this artist's work and would cherish to be able to prepare on my personal skill harden to create designs at rulership level.